Included from Wallet Smart

Marketing automations: emails & wallet push that send themselves

Birthday, welcome, inactivity, newsletter — and even the weather: loyal recognises the right moment and reaches out to your customers automatically. Set it up once, activate regulars for good.

Free account, no credit card · automations from the Smart wallet tier (€70)

  • Servers in Germany
  • GDPR-compliant, DPA on request
  • No minimum term
  • No setup fee
Weather actions check each location’s daily forecast (default: from 60% rain or 25 °C) and write automatically — by email and, if you like, as a wallet notification.

9 automations that bring customers back

Birthday email, welcome email, offers newsletter (monthly or weekly), “we miss you”, anniversary email, “new campaign started”, last-chance reminder, “almost full!” and “reward not collected” — plus two weather actions. Switch each automation on individually, with an explainer and “send test to me” right in the portal: yourself and without a support ticket.

Switch it on once — it runs automatically. This is how the “we miss you” email reaches your guests.

New: weather automations

Rain or sunshine — loyal checks the daily forecast for your location and triggers the right campaign at your thresholds: the rainy-day coupon for a grey Tuesday, the iced-coffee special for a summer weekend. You define threshold and minimum interval yourself.

Wallet push as a second channel

Every automation can send a wallet notification in addition to the email — straight to the lock screen, with your brand name and icon on your card colour. No app download, no spam folder.

Your own sender domain

Send in the name of your own domain (e.g. news@your-restaurant.com): set up DNS with DKIM and SPF right in the portal with status display — for maximum deliverability and a professional appearance in the inbox.

All automations including weather are included from the Smart wallet tier: €70 net per month with 5,000 emails, Scale €100 with 20,000 emails. The Basic tier (€50) includes manual mailings but no automations.

Switch on your first automation and let it work for you.